We are seeking a versatile content marketer with experience in the outdoor/outdoor lifestyle industry. The Outdoor Content Manager will be primarily responsible for managing the organic social media and public relations/earned media efforts for a number of outdoor brands.
Outdoor industry experience may include working with brands in the fishing, hunting, boating, hiking, camping, golfing, gardening, outdoor cooking, watersports or apparel space and candidate should have a passion for the outdoor lifestyle and a deep understanding of the outdoor lifestyle audience. Must have a proven track record of developing content that resonates with this group and the ability to directly engage with them in a meaningful way.
Social Media experience should include managing the content creation for one or more brands in the outdoor space, including content calendar development, scheduling, posting, monitoring, responding, and reporting. Candidate should have a track record of increasing engagement across multiple social media platforms and driving steady growth.
Public Relations experience should include the ability to develop strong PR plans, build media relationships, develop custom media lists and targets, strong writing skills including writing press releases, media alerts, and pitches. Candidate should be well organized and be able to demonstrate strong communication skills.
Qualifications:
3+ years working as a marketer in the outdoor industry
Experience managing social media for multiple brands
Experience managing PR/earned media for brands in the outdoor industry
Excellent writing skills, including the ability to write blog posts, press releases, social media content, pitches and more.
Experience developing PR plans and social media content calendars
Excellent communications skills
Familiarity with content marketing, and digital marketing tactics
Proficiency with Google and MS word office products
Relevant college degree
Full Time
We are seeking a versatile content marketer with experience in the outdoor/outdoor lifestyle industry. The Outdoor Content Manager will be primarily responsible for managing the organic social media and public relations/earned media efforts for a number of outdoor brands.
Outdoor industry experience may include working with brands in the fishing, hunting, boating, hiking, camping, golfing, gardening, outdoor cooking, watersports or apparel space and candidate should have a passion for the outdoor lifestyle and a deep understanding of the outdoor lifestyle audience. Must have a proven track record of developing content that resonates with this group and the ability to directly engage with them in a meaningful way.
Social Media experience should include managing the content creation for one or more brands in the outdoor space, including content calendar development, scheduling, posting, monitoring, responding, and reporting. Candidate should have a track record of increasing engagement across multiple social media platforms and driving steady growth.
Public Relations experience should include the ability to develop strong PR plans, build media relationships, develop custom media lists and targets, strong writing skills including writing press releases, media alerts, and pitches. Candidate should be well organized and be able to demonstrate strong communication skills.
Qualifications:
3+ years working as a marketer in the outdoor industry
Experience managing social media for multiple brands
Experience managing PR/earned media for brands in the outdoor industry
Excellent writing skills, including the ability to write blog posts, press releases, social media content, pitches and more.
Experience developing PR plans and social media content calendars
Excellent communications skills
Familiarity with content marketing, and digital marketing tactics
Proficiency with Google and MS word office products
Relevant college degree
We have an exciting opportunity for an Account Manager to join our rapidly growing Charlotte, NC team. We are looking for someone who is focused on building our client’s business, the account relationship and the expertise of our team. This means identifying ideas that drive results and solving business challenges, while staying organized and communicating clearly in a very fast paced environment.
Responsibilities for this role include:
Strengthening our relationship with the clients, becoming their go-to resource
Displaying a firm understanding of the client team’s structure, hierarchy and political realities
Researching key business challenges, customer behavior, target audiences, competitive landscape and environmental factors that impact marketing campaigns
Creating strategic, well-thought out communications plans, presentations and proposals
Creating dependable, organized and clear communications at all levels and across all departments
Steering actionable briefs and presenting work confidently and persuasively
Managing client and agency team expectations, day in and out, and helping clear roadblocks to success
Demonstrating the ability to successfully solve problems when challenges arrive
Developing team members by coaching, training and identifying areas of growth
Qualifications for this role:
A Bachelor's degree
Minimum of 3 to 5 years of job experience, preferably in a creative agency
Proficiency of Microsoft Office Suite
Professional image through in-person and phone interaction
Excellent time and calendar management skills
Ability to work in fast-paced and pressured environment while remaining proactive, resourceful and efficient
Ability to work well in a team environment
Excellent written and verbal communication skills
Full Time
We have an exciting opportunity for an Account Manager to join our rapidly growing Charlotte, NC team. We are looking for someone who is focused on building our client’s business, the account relationship and the expertise of our team. This means identifying ideas that drive results and solving business challenges, while staying organized and communicating clearly in a very fast paced environment.
Responsibilities for this role include:
Strengthening our relationship with the clients, becoming their go-to resource
Displaying a firm understanding of the client team’s structure, hierarchy and political realities
Researching key business challenges, customer behavior, target audiences, competitive landscape and environmental factors that impact marketing campaigns
Creating strategic, well-thought out communications plans, presentations and proposals
Creating dependable, organized and clear communications at all levels and across all departments
Steering actionable briefs and presenting work confidently and persuasively
Managing client and agency team expectations, day in and out, and helping clear roadblocks to success
Demonstrating the ability to successfully solve problems when challenges arrive
Developing team members by coaching, training and identifying areas of growth
Qualifications for this role:
A Bachelor's degree
Minimum of 3 to 5 years of job experience, preferably in a creative agency
Proficiency of Microsoft Office Suite
Professional image through in-person and phone interaction
Excellent time and calendar management skills
Ability to work in fast-paced and pressured environment while remaining proactive, resourceful and efficient
Ability to work well in a team environment
Excellent written and verbal communication skills
The Brandon Agency is taking applications for a motivated and enthusiastic Account Coordinator. The Account Coordinator’s main role is to provide assistance to the Account Manager, Project Manager and Account Director in the day-to-day management of accounts both externally with the client and internally with the creative team and develops the skills necessary to advance to the position of Account Manager or Project Manager. This is a great role for a recent graduate looking for a position in the media department at a fast-paced, fast growing advertising agency.
Job Objectives & Responsibilities:
Provide administrative assistance to Account Manager, Project Manager and Account Directors on day-to-day client activities.
Stays aware of client activities to provide backup when Account or Project Managers are unavailable.
Gathers and assembles background information and analyses as needed by an Account Manager in development of briefs, plans, proposals, etc.
Helps in preparing agendas, conference reports, presentation materials, marketing plans, research projects, project proposals and other materials related to client services.
Is responsible for maintaining and organizing all files client folders on the server.
Qualifications for this role:
A Bachelor’s degree
Internship in a related position preferred
Experience with Microsoft products, specifically Excel or Google Sheets
Time management & priority management
A passion to learn and develop professionally
Ability to read, write and speak English fluently
Ability to work in fast-paced and pressured environment while remaining proactive, resourceful, and efficient
Ability to work well in a team environment
Full Time
The Brandon Agency is taking applications for a motivated and enthusiastic Account Coordinator. The Account Coordinator’s main role is to provide assistance to the Account Manager, Project Manager and Account Director in the day-to-day management of accounts both externally with the client and internally with the creative team and develops the skills necessary to advance to the position of Account Manager or Project Manager. This is a great role for a recent graduate looking for a position in the media department at a fast-paced, fast growing advertising agency.
Job Objectives & Responsibilities:
Provide administrative assistance to Account Manager, Project Manager and Account Directors on day-to-day client activities.
Stays aware of client activities to provide backup when Account or Project Managers are unavailable.
Gathers and assembles background information and analyses as needed by an Account Manager in development of briefs, plans, proposals, etc.
Helps in preparing agendas, conference reports, presentation materials, marketing plans, research projects, project proposals and other materials related to client services.
Is responsible for maintaining and organizing all files client folders on the server.
Qualifications for this role:
A Bachelor’s degree
Internship in a related position preferred
Experience with Microsoft products, specifically Excel or Google Sheets
Time management & priority management
A passion to learn and develop professionally
Ability to read, write and speak English fluently
Ability to work in fast-paced and pressured environment while remaining proactive, resourceful, and efficient
Ability to work well in a team environment
City Auditor’s Office Job Announcement
Communication and Outreach Coordinator III (Auditor – Coordinator III)
Opens: Monday, August 31, 2020
Closes: Friday, September 18, 2020
Salary Range: $65,811 – $109,491
THE POSITION:
The City Auditor’s Office is seeking a mission-driven, versatile communication professional to expand its accountability and transparency work with historically underserved Portlanders by coordinating and conducting outreach and engagement, overseeing publication design, and advancing the online reach of the Auditor’s Office.
As the sixth elected official in the City of Portland, the Auditor is independent of City Council and accountable only to the public. The Auditor’s Office promotes open and accountable government by providing results of impartial reviews and investigations, access to public information, and services for City government and the public. It employs 51 staff members working in five divisions.
The Communication and Outreach Coordinator III is a new position in the Auditor’s Office. It was created to help reach two goals: 1) improve awareness through meaningful engagement among historically underserved communities of the information resources and free services the Auditor’s Office provides to the public, and 2) develop reciprocal relationships with organizations to learn what their constituent communities think about City services and programs and use that information to make our audit and analytical work more meaningful to them.
The position is located in the Operations Management division and works closely with the City Auditor and all division managers. It is responsible for overseeing the implementation of an existing strategic communication plan, coordinating public engagement activities officewide, supervising staff responsible for publication design, web presence, and public records requests; and developing and implementing a social media strategy.
Successful candidates will have:
a deep understanding of the City of Portland’s role in marginalizing some communities and how its actions have fostered distrust of government;
existing relationships with community organizations and leaders;
expertise in culturally competent and accessible communication;
proficiency with a variety of communication formats and platforms;
a commitment to government accountability and transparency.
The Auditor’s Office values a diverse workforce and a culture of equity and inclusion in delivering public services and everyday interactions in the workplace. The Office encourages candidates with experience working with a broad range of individuals and diverse communities to apply.
TO QUALIFY:
Candidates must have at a minimum any combination of education and experience equivalent to the following:
Bachelor’s degree from an accredited college or university with major course work in
communication, public affairs, public administration, or a related field;
Four years of progressively responsible experience in positions in communication,
public engagement, public affairs, or a related field.
TO APPLY:
Submit three documents:
(1) A resume
List professional and other relevant experience and education.
(2) A cover letter
Describe how you meet the minimum qualifications in Section I below, which will be the basis on which a list of candidates eligible for an interview will be developed . Where possible, connect items from your resume to demonstrate how you meet these qualifications. It is advised that you use the numbered list in your letter to ensure you respond to each item. Skipping any of the items or failing to demonstrate how you meet them will disqualify your application from further consideration, so please complete the cover letter with care.
(3) A brief writing exercise
Described in Section II below.
I. Minimum qualifications for cover letter (Required Knowledge, Skills, and Abilities)
Knowledge of principles, practices, and methods of event planning, community outreach activities, and communication design;
Knowledge of social media, online marketing, and website maintenance.
Skill in evaluating consultant proposals; administering and overseeing management of consultant contracts;
Ability to analyze complex or technical issues and problems, evaluate alternatives, and recommend policies, strategies, and effective courses of action;
Ability to exercise independent judgment, problem-solve, and take initiative within established procedures and guidelines;
Ability to research, plan, and implement pubic information, awareness, and educational programs to build and maintain public awareness of mission, goals, and results
II. Writing exercise
In addition to the cover letter and resume, please submit an essay describing 1) your experiences or participation with any of the following, and 2) what you learned from them:
exposure to racial inequities and actions you took to help resolve them;
steps taken to make workplaces and/or public spaces inclusive;
experiences as a member of a historically underrepresented group in government decision-making;
experiences living, working with, and/or interacting with individuals from diverse backgrounds and identities;
experiences ensuring equitable and inclusive workplace operations and/or program outcomes.
If your experiences are different from those listed and you have a commitment to diversity, equity, and inclusion, please explain how you will manifest that commitment in this position.
THE RECRUITMENT PROCESS:
Applicants must submit their resume, cover letter, and writing exercise through the City of Portland's online application system no later than 11:59 p.m. on the closing date. Emailed, mailed, or faxed applications will not be accepted. Your application materials should not exceed a total of five pages. Please do not include materials not requested.
ADDITIONAL INFORMATION:
Employee benefits: The City of Portland is committed to offering medical, dental, vision, basic life, and long-term disability coverage that provides quality care, support and value to eligible employees and their family members. Additional benefits such as flexible spending accounts, supplemental life insurance and employee assistance program coverage are available to ensure employees have the appropriate tools to safeguard themselves and their family. The City of Portland participates in PERS, the Oregon Public Employee Retirement System. Find more information on the City of Portland's benefits here: Benefits Information | The City of Portland, Oregon .
Civil Service: This position is in the Classified Service and subject to Civil Service provisions. It also is subject to the Human Resources Administrative Rules for the Auditor’s Office, City Charter, and Code.
Work status: Non-citizen applicants must be authorized to work in the United States at the time of application.
Veteran’s preference: If you are requesting Veteran's Preference, attach a copy of your DD214 and/or Veteran's Administration letter stating your disability to your profile, as well as checking the box identifying yourself as a Veteran. You must request Veteran's Preference AND include a copy of your documentation for each recruitment you apply for. Veteran's Preference documentation must be submitted no later than 11:59 PM on the closing date of this recruitment.
Equal employment opportunity: It is the policy of the City of Portland that no person shall be discriminated against based on race, religion, color, sex, marital status, family status, national origin, age, mental or physical disability, protected veteran status, sexual orientation, gender identity or source of income. The City values diversity and encourages everyone who is interested in employment with the City to apply.
Disability, Pregnancy, and Religious Accommodations: If you identify as a person with a disability, are pregnant or nursing, or observe a religious practice(s), and would like to request a reasonable accommodation when applying for this job, please make your request in your letter of interest or contact Administrative Specialist Andrew Bryans at Andrew.Bryans@portlandoregon.gov .
Technical assistance: If you have questions about how to apply or require any assistance in submitting your application, please contact Administrative Specialist Andrew Bryans during regular business hours at Andrew.Bryans@portlandoregon.gov .
For more information about the Auditor’s Office: https://www.portlandoregon.gov/auditor/
Full Time
City Auditor’s Office Job Announcement
Communication and Outreach Coordinator III (Auditor – Coordinator III)
Opens: Monday, August 31, 2020
Closes: Friday, September 18, 2020
Salary Range: $65,811 – $109,491
THE POSITION:
The City Auditor’s Office is seeking a mission-driven, versatile communication professional to expand its accountability and transparency work with historically underserved Portlanders by coordinating and conducting outreach and engagement, overseeing publication design, and advancing the online reach of the Auditor’s Office.
As the sixth elected official in the City of Portland, the Auditor is independent of City Council and accountable only to the public. The Auditor’s Office promotes open and accountable government by providing results of impartial reviews and investigations, access to public information, and services for City government and the public. It employs 51 staff members working in five divisions.
The Communication and Outreach Coordinator III is a new position in the Auditor’s Office. It was created to help reach two goals: 1) improve awareness through meaningful engagement among historically underserved communities of the information resources and free services the Auditor’s Office provides to the public, and 2) develop reciprocal relationships with organizations to learn what their constituent communities think about City services and programs and use that information to make our audit and analytical work more meaningful to them.
The position is located in the Operations Management division and works closely with the City Auditor and all division managers. It is responsible for overseeing the implementation of an existing strategic communication plan, coordinating public engagement activities officewide, supervising staff responsible for publication design, web presence, and public records requests; and developing and implementing a social media strategy.
Successful candidates will have:
a deep understanding of the City of Portland’s role in marginalizing some communities and how its actions have fostered distrust of government;
existing relationships with community organizations and leaders;
expertise in culturally competent and accessible communication;
proficiency with a variety of communication formats and platforms;
a commitment to government accountability and transparency.
The Auditor’s Office values a diverse workforce and a culture of equity and inclusion in delivering public services and everyday interactions in the workplace. The Office encourages candidates with experience working with a broad range of individuals and diverse communities to apply.
TO QUALIFY:
Candidates must have at a minimum any combination of education and experience equivalent to the following:
Bachelor’s degree from an accredited college or university with major course work in
communication, public affairs, public administration, or a related field;
Four years of progressively responsible experience in positions in communication,
public engagement, public affairs, or a related field.
TO APPLY:
Submit three documents:
(1) A resume
List professional and other relevant experience and education.
(2) A cover letter
Describe how you meet the minimum qualifications in Section I below, which will be the basis on which a list of candidates eligible for an interview will be developed . Where possible, connect items from your resume to demonstrate how you meet these qualifications. It is advised that you use the numbered list in your letter to ensure you respond to each item. Skipping any of the items or failing to demonstrate how you meet them will disqualify your application from further consideration, so please complete the cover letter with care.
(3) A brief writing exercise
Described in Section II below.
I. Minimum qualifications for cover letter (Required Knowledge, Skills, and Abilities)
Knowledge of principles, practices, and methods of event planning, community outreach activities, and communication design;
Knowledge of social media, online marketing, and website maintenance.
Skill in evaluating consultant proposals; administering and overseeing management of consultant contracts;
Ability to analyze complex or technical issues and problems, evaluate alternatives, and recommend policies, strategies, and effective courses of action;
Ability to exercise independent judgment, problem-solve, and take initiative within established procedures and guidelines;
Ability to research, plan, and implement pubic information, awareness, and educational programs to build and maintain public awareness of mission, goals, and results
II. Writing exercise
In addition to the cover letter and resume, please submit an essay describing 1) your experiences or participation with any of the following, and 2) what you learned from them:
exposure to racial inequities and actions you took to help resolve them;
steps taken to make workplaces and/or public spaces inclusive;
experiences as a member of a historically underrepresented group in government decision-making;
experiences living, working with, and/or interacting with individuals from diverse backgrounds and identities;
experiences ensuring equitable and inclusive workplace operations and/or program outcomes.
If your experiences are different from those listed and you have a commitment to diversity, equity, and inclusion, please explain how you will manifest that commitment in this position.
THE RECRUITMENT PROCESS:
Applicants must submit their resume, cover letter, and writing exercise through the City of Portland's online application system no later than 11:59 p.m. on the closing date. Emailed, mailed, or faxed applications will not be accepted. Your application materials should not exceed a total of five pages. Please do not include materials not requested.
ADDITIONAL INFORMATION:
Employee benefits: The City of Portland is committed to offering medical, dental, vision, basic life, and long-term disability coverage that provides quality care, support and value to eligible employees and their family members. Additional benefits such as flexible spending accounts, supplemental life insurance and employee assistance program coverage are available to ensure employees have the appropriate tools to safeguard themselves and their family. The City of Portland participates in PERS, the Oregon Public Employee Retirement System. Find more information on the City of Portland's benefits here: Benefits Information | The City of Portland, Oregon .
Civil Service: This position is in the Classified Service and subject to Civil Service provisions. It also is subject to the Human Resources Administrative Rules for the Auditor’s Office, City Charter, and Code.
Work status: Non-citizen applicants must be authorized to work in the United States at the time of application.
Veteran’s preference: If you are requesting Veteran's Preference, attach a copy of your DD214 and/or Veteran's Administration letter stating your disability to your profile, as well as checking the box identifying yourself as a Veteran. You must request Veteran's Preference AND include a copy of your documentation for each recruitment you apply for. Veteran's Preference documentation must be submitted no later than 11:59 PM on the closing date of this recruitment.
Equal employment opportunity: It is the policy of the City of Portland that no person shall be discriminated against based on race, religion, color, sex, marital status, family status, national origin, age, mental or physical disability, protected veteran status, sexual orientation, gender identity or source of income. The City values diversity and encourages everyone who is interested in employment with the City to apply.
Disability, Pregnancy, and Religious Accommodations: If you identify as a person with a disability, are pregnant or nursing, or observe a religious practice(s), and would like to request a reasonable accommodation when applying for this job, please make your request in your letter of interest or contact Administrative Specialist Andrew Bryans at Andrew.Bryans@portlandoregon.gov .
Technical assistance: If you have questions about how to apply or require any assistance in submitting your application, please contact Administrative Specialist Andrew Bryans during regular business hours at Andrew.Bryans@portlandoregon.gov .
For more information about the Auditor’s Office: https://www.portlandoregon.gov/auditor/
California Academy of Sciences
55 Music Concourse Drive San Francisco, California 94118
We hope you are inspired by what we do and are excited to contribute to our mission. The Academy is looking for candidates who do great work, and we know they may come from a number of different backgrounds and experiences. We encourage you to apply even if you do not believe you meet every one of the qualifications for the position.
POSITION SUMMARY: At this unique moment in time, we’re seeking a Marketing Manager who will be instrumental in welcoming guests back to the California Academy of Sciences after several months of closure, and in contributing to the marketing strategy for the Academy’s newly redefined vision and purpose, which strives to have an even deeper and more global impact in our work of connecting people to the natural world. The Marketing Manager helps develop and execute brand advertising, email marketing, and other marketing initiatives to promote the Academy and its offering and reports directly to the Marketing Director. Diversity, equity, inclusion, and access are an important focus for the Academy—and we are looking for someone that can help bring those values to life through our marketing practices. This is a full-time position.
ESSENTIAL DUTIES AND FUNCTIONS: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable persons with disabilities to perform the essential functions.
Leads collaborative process to develop and execute multimedia consumer brand advertising campaigns
Contributes to media planning by providing input on target audience, media mix, flighting
Leverages audience insights from focus groups, surveys and other sources to inform marketing recommendations
Recommends and implements audience segmentation strategies based on demographics, psychographics, purchase history and other customer data
Ensures our marketing materials and outreach strategies authentically represent and appeal to the diverse audiences we aim to welcome to the Academy
Plans and executes targeted marketing efforts and grassroots strategies with community partners to promote affordable access admission programs
Manages promotions with media partners to maximize exposure and impact of campaigns
Leads the email marketing strategy for museum visitors and other general subscribers
Analyzes ROI of marketing plans and promotions using data from Google Analytics and other sources, and shares insights and data-driven recommendations
Oversees advertising expenses, ensuring billing accuracy and managing to annual budget
Leads search-engine-marketing (SEM) strategy working with external partners to provide content calendar, analyze results, and recommend optimizations
Monitors reviews and ratings on user-review sites such as Yelp and TripAdvisor, responding as necessary and reporting on trends
Consults with internal stakeholders on tailored marketing strategy for products and experiences such as birthday parties, sleepovers, tours, and new products
Follows all Academy safety regulations
Other duties as assigned
QUALIFICATIONS: The qualifications listed below are representative of the knowledge, skill, and/or ability required or preferred.
Minimum three years professional experience in consumer marketing, communications, advertising or promotions
Demonstrated success developing and executing consumer-facing marketing campaigns
Strong writing and editing skills with proven success writing marketing copy that drives results
Knowledge of Bay Area audiences, corresponding advertising channels and trends
Excellent analytical skills and ability to use data to inform recommendations and measure results
Ability to contribute creative ideas that align with strategic goals/priorities
Experience managing large, time-sensitive projects with many layers of detail
Interest in keeping abreast of trends in marketing and advertising and testing new approaches
Strong interpersonal skills; desire and ability to cultivate and maintain effective relationships with staff, vendors and outside partners
Passion for science and the natural world is a plus
Knowledge of Google Suite, Microsoft Word, Excel, Powerpoint; familiarity with Google Analytics preferred
LANGUAGE SKILLS: Ability to read and interpret documents such as safety rules, operating and maintenance instructions, and procedure manuals. Ability to write routine reports and correspondence. Ability to speak effectively before groups or individuals. Bilingual (spoken and/or written) in English and Spanish, Chinese, or Filipino is a plus, because our exhibits and marketing materials are often translated into these languages.
PHYSICAL DEMANDS & WORK ENVIRONMENT: The physical demands and work environment described here are representative of those that are met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is frequently required to stand, sit, walk, and reach with hands and arms, and talk or hear. Must be able to lift 25 lbs. Must be able to perform repetitive motions 75% of the time.
In observance of the latest guidelines from local and state public health authorities, the Academy is temporarily closed to the public. While this position would normally be expected to work in the Academy offices with the rest of the Marketing Division, under current operations the position is expected to be primarily remote for the time being.
APPLICATION INSTRUCTIONS: Please submit your cover letter and resume online at our Career site. Note that the recruitment timeline for positions vary and depend on many factors, so it is impossible to accurately predict when a position will close. We appreciate your patience during this process. No phone calls please.
The California Academy of Sciences will give full consideration for employment to all qualified applicants with criminal histories in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance (SF Police Code, Article 49).
The California Academy of Sciences is an Equal Opportunity Employer and is committed to ensure that all employees and applicants receive equal consideration and treatment, regardless of race, color, creed, gender (including gender identity or gender expression), religion, marital or domestic partner status, age, place of birth, national origin or ancestry, physical, mental or medical disability, height or weight, sex, sexual orientation, citizenship, military service status, veteran status, or any other characteristic protected by state or federal law or local ordinance.
The California Academy of Sciences is a non-smoking facility. There is also no smoking in Golden Gate Park.
Full Time
We hope you are inspired by what we do and are excited to contribute to our mission. The Academy is looking for candidates who do great work, and we know they may come from a number of different backgrounds and experiences. We encourage you to apply even if you do not believe you meet every one of the qualifications for the position.
POSITION SUMMARY: At this unique moment in time, we’re seeking a Marketing Manager who will be instrumental in welcoming guests back to the California Academy of Sciences after several months of closure, and in contributing to the marketing strategy for the Academy’s newly redefined vision and purpose, which strives to have an even deeper and more global impact in our work of connecting people to the natural world. The Marketing Manager helps develop and execute brand advertising, email marketing, and other marketing initiatives to promote the Academy and its offering and reports directly to the Marketing Director. Diversity, equity, inclusion, and access are an important focus for the Academy—and we are looking for someone that can help bring those values to life through our marketing practices. This is a full-time position.
ESSENTIAL DUTIES AND FUNCTIONS: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable persons with disabilities to perform the essential functions.
Leads collaborative process to develop and execute multimedia consumer brand advertising campaigns
Contributes to media planning by providing input on target audience, media mix, flighting
Leverages audience insights from focus groups, surveys and other sources to inform marketing recommendations
Recommends and implements audience segmentation strategies based on demographics, psychographics, purchase history and other customer data
Ensures our marketing materials and outreach strategies authentically represent and appeal to the diverse audiences we aim to welcome to the Academy
Plans and executes targeted marketing efforts and grassroots strategies with community partners to promote affordable access admission programs
Manages promotions with media partners to maximize exposure and impact of campaigns
Leads the email marketing strategy for museum visitors and other general subscribers
Analyzes ROI of marketing plans and promotions using data from Google Analytics and other sources, and shares insights and data-driven recommendations
Oversees advertising expenses, ensuring billing accuracy and managing to annual budget
Leads search-engine-marketing (SEM) strategy working with external partners to provide content calendar, analyze results, and recommend optimizations
Monitors reviews and ratings on user-review sites such as Yelp and TripAdvisor, responding as necessary and reporting on trends
Consults with internal stakeholders on tailored marketing strategy for products and experiences such as birthday parties, sleepovers, tours, and new products
Follows all Academy safety regulations
Other duties as assigned
QUALIFICATIONS: The qualifications listed below are representative of the knowledge, skill, and/or ability required or preferred.
Minimum three years professional experience in consumer marketing, communications, advertising or promotions
Demonstrated success developing and executing consumer-facing marketing campaigns
Strong writing and editing skills with proven success writing marketing copy that drives results
Knowledge of Bay Area audiences, corresponding advertising channels and trends
Excellent analytical skills and ability to use data to inform recommendations and measure results
Ability to contribute creative ideas that align with strategic goals/priorities
Experience managing large, time-sensitive projects with many layers of detail
Interest in keeping abreast of trends in marketing and advertising and testing new approaches
Strong interpersonal skills; desire and ability to cultivate and maintain effective relationships with staff, vendors and outside partners
Passion for science and the natural world is a plus
Knowledge of Google Suite, Microsoft Word, Excel, Powerpoint; familiarity with Google Analytics preferred
LANGUAGE SKILLS: Ability to read and interpret documents such as safety rules, operating and maintenance instructions, and procedure manuals. Ability to write routine reports and correspondence. Ability to speak effectively before groups or individuals. Bilingual (spoken and/or written) in English and Spanish, Chinese, or Filipino is a plus, because our exhibits and marketing materials are often translated into these languages.
PHYSICAL DEMANDS & WORK ENVIRONMENT: The physical demands and work environment described here are representative of those that are met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is frequently required to stand, sit, walk, and reach with hands and arms, and talk or hear. Must be able to lift 25 lbs. Must be able to perform repetitive motions 75% of the time.
In observance of the latest guidelines from local and state public health authorities, the Academy is temporarily closed to the public. While this position would normally be expected to work in the Academy offices with the rest of the Marketing Division, under current operations the position is expected to be primarily remote for the time being.
APPLICATION INSTRUCTIONS: Please submit your cover letter and resume online at our Career site. Note that the recruitment timeline for positions vary and depend on many factors, so it is impossible to accurately predict when a position will close. We appreciate your patience during this process. No phone calls please.
The California Academy of Sciences will give full consideration for employment to all qualified applicants with criminal histories in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance (SF Police Code, Article 49).
The California Academy of Sciences is an Equal Opportunity Employer and is committed to ensure that all employees and applicants receive equal consideration and treatment, regardless of race, color, creed, gender (including gender identity or gender expression), religion, marital or domestic partner status, age, place of birth, national origin or ancestry, physical, mental or medical disability, height or weight, sex, sexual orientation, citizenship, military service status, veteran status, or any other characteristic protected by state or federal law or local ordinance.
The California Academy of Sciences is a non-smoking facility. There is also no smoking in Golden Gate Park.
